Do you know who your customers are? (continued…)

This is part 2. Part 1 can be found here Jim is an engineer. He works 70 hours a week all year long. He gets one week of vacation. This week is the week. It’s his vacation week. He is going to the same airport as Carla, but what he wants is very different. He […] Read more »

Answering your questions: Airport Concession Taxi Stand Lost. What to do?

First of all, thank you for all the questions and compliments about my website that you guys are sending me. I’ve had a lot of new private clients and members of my Taxi Profits Inner Circle, so I’ve been quite swamped lately. I’ll get to all your questions, though. Here’s one for today:Read more… Read more »

First book testimonial of 2013

First testimonial of 2013 for my book “17 Critical Mistakes You Must Avoid That Can Ruin Your Taxi Business”: Had a hectic week in the job that funds my ventures but started into the book. Like it so far and principles can be applied elsewhere too. Already marketed to golf clubs in the area whose […] Read more »

Being a serious student…

Current taxi app-related discussions on the internet give everybody a great opportunity to study our business. You can see what customers want, read different opinions and decide where you are. You can then integrate these points into your marketing to connect better with your customers and advertise your taxi service better. Best of all, it’s […] Read more »

I told you so…

In my free article How To Make A Taxi Business Profitable I wrote: Most taxi companies provide “one size fits all” service to all of its customers. The owner of the taxi business fails to see and understand that he has several different groups of customers and that different customers have different needs. That’s exactly […] Read more »

Being boring

Yesterday I talked about how most taxi businesses are scared of apps, when apps aren’t the problem at all. The problem is that a typical taxi service has no relationship with its customers and its service sucks. Read more… Read more »

Do you have change for $20?

In my article How to Run a Taxi Service: Work IN Your Business I very strongly recommend that taxi business owners drive one of their own cabs on a regular basis. It may be two hours every other week, but that’s something you have to do. Driving a cab and talking to your clients gives […] Read more »